About

Made to stand out.

Meet ALPAC.

Before it became a fragrance brand, ALPAC was a nickname.

It belonged to Timi first. A name people knew him by, tied to who he is, the way he dressed, the way he traveled, and the way scent became part of how people remembered him.

ALPAC London was built from this foundation.

Timi, founder of ALPAC London

A passion project, years in the making

For ALPAC, fragrance has been a real obsession for years. Not just collecting bottles, but understanding what makes a scent last, what makes it feel personal, and why certain fragrances stay with you long after the person has left the room.

The goal was never to rush out another perfume. The goal was to create something with enough quality, story and presence to stand on its own.

The vision

ALPAC London is for people who care about how they are remembered.

The vision is to build a fragrance brand around scent, memory and presence, with each drop adding a new chapter to the world.

How the drops work

ALPAC London will release a limited number of drops of scent throughout the year.

Each drop will be exclusive, considered and built around a clear idea. When a drop sells out, it will not come back in exactly the same way.

ALPAC London was never meant to feel or be mass-produced. Our exclusive drop model keeps the brand focused: smaller releases, stronger stories and better attention to detail.

Explore the latest drop

London-based. Lagos-rooted.

ALPAC is shaped by two places.

Lagos brings energy, confidence and culture. London brings focus, refinement and perspective.

Together, they form the foundation of ALPAC London. Everything the brand does is built on three core principles:

From Timi

“I have always cared about scent. Probably more than people realised. For me, fragrance was never just something to put on before leaving the house. It was part of how I showed up. Part of what stayed behind. ALPAC is me finally building that properly.”
Explore the latest drop